Do you ever do things you know you shouldn’t?

MOTIVATION: “A reason or reasons for acting or behaving in a particular way.”


Think of someone who is lean and healthy. They get up early every morning and go to the gym, they eat salad for lunch, and they NEVER eat fast food. Energetic, happy and unstoppable.

How do they do it? What makes them so special?

Most people would say, “they’re just more motivated than me”. And they’d be on the right track – but not 100% correct.

It’s not necessarily that they have MORE goals and reasons “why” in their life driving them to achieve amazing things. Instead, the difference between you and the “motivated people” is they have less BAD motivations. Those “reasons” that drive you to self-sabotage and pick short-term pleasures over your long-term goals.

Good habits are hard to make. Bad habits are hard to break.

Answer this for me:

Have you ever said to yourself – “I’m never going to eat chocolate again… I’m not going to eat any chocolate today… I won’t buy a block of chocolate… I won’t eat this chocolate…”  just as you took a bite of chocolate?

Maybe your temptation isn’t chocolate, but there’s something. Some guilty pleasure you know you shouldn’t eat, but you eat it anyway. Just like a person addicted to smoking cigarettes – you KNOW it’s bad for you, but you just can’t help yourself…


We’re irrational creatures. What “you” think you want (your logical mind) and what your “biology” wants are often two very different things.

Your Logical Mind: Wants to eat nutritious foods and exercise regularly to become fit and healthy. Well that’s what I want to do anyway!

Human Biology (our Emotional Minds): Drives us to survive and reproduce. Because we evolved when food was scarce, survival means: Eating as many calories as possible and saving energy (to store as fat). Any use of energy for reasons other than finding food, eating food, and having more children is against your biology. That’s why weight loss can be so HARD. Humans evolved to find and eat as much food as possible – now you’re going against your nature by limiting the amount of food you eat!

Your mind is logical and runs on thoughts, but your body is biological and runs on feelings.

What happens after I’ve had my chocolate? I’ll want it again.

The problem with our feelings is that they can never be satisfied. Your craving for chocolate will always come back tomorrow, no matter how much you eat today. There’s never just “one last time”.

The desire to overindulge, to save energy and be comfortable – those desires are what make us human. They will always come back and can never be satisfied. You must learn to live with them.

“There is no end of craving. Hence contentment alone is the best way to happiness. Therefore, acquire contentment.” – Swami Sivananda

When you give in to your cravings, you’re feeding them. The more you feed them – the stronger they get. You’re actually making it harder for yourself.

Never allow yourself just one last time to indulge. Starve your cravings and with each new day they’ll become weaker and weaker, until finally, you don’t feel them anymore.

At this point you’ll be one of those people who appears to have “unlimited” motivation!

Until then, I think it’s only fair that I give you a few tips to make your journey easier. Here are 2 tips for getting your “logical mind” on point for achieving your goals, and 1 trick that will hack into your biological urges and make living a healthier life 10x easier…

Tip #1 – Develop a “Growth Mindset”

“Strength and growth come only through continuous effort and struggle.” – Napoleon Hill

The most important part of any successful journey is self-belief. Believing that you can get better, that you can change who you are, and that you can reach your goals no matter how many times it seems like you’ve failed is what this journey will need from you. There’s no quitting. Every time you make a mistake, it just means you need to dust yourself off and try again!

Too many people label themselves as lazy, big-boned, unmotivated, incapable, etc. The only reason you are any of those things, is because you CHOOSE to believe it. What negative beliefs do you have about yourself? Now’s your time to decide you can change. You can grow and become a new you – the best version of yourself possible.

This is YOUR life. As far as I know, you only get one of them. So no matter what you’ve done or whatever’s happened in your past, it’s up to you to take charge and make it the best life you can. Choose to take responsibility for your life and make yourself better!

Tip #2 – Make a Logical Plan (And Know When You Can Have Your CHOCOLATE)

Yep, even though I just schooled you on overcoming your cravings and how they’re driving you to overeat, there are still times when it’s okay to eat chocolate. But, it’s important you know the difference between treating yourself because you’ve worked for it, and treating yourself because you’re trying to satisfy your unsatisfiable cravings.

For this, we’ll need a plan. A set of logical guidelines that will help you reach your weight loss goals.

In all my years of experience, I’ve seen that it’s critical you have this plan made by a professional. This is important for 2 reasons:

    1. It makes sure you’re following the best path possible. There’s nothing worse than seeing someone try their heart out for months (or even years), only to get ZERO results because they’ve been following a plan that sucks…
    2. It gives you confidence that what you’re following is correct. There’s no second guessing. You know that sticking to your plan will get you to your goal in whatever time-frame the professional has set. This means all you have to do is follow the plan – AWESOME!


“Surround yourself with people who provide you with support and love and remember to give back as much as you can in return.” – Karen Kain

If you follow all of the steps I’ve outline here in this article, you’re going to be much closer to becoming the person you need to be to reach your goals. Give yourself wholeheartedly to living an energetic, creative life and the world will reward you for it!

Claire x

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